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Maggie Gyllenhaal in Lingerie

Maggie Gyllenhaal in Lingerie

Maggie Gyllenhaal strips down to her lingerie as the new face (and body) for lingerie line Agent Provocateur.

Serena Rees, co-founder of Agent Provocateur, said: “Maggie is not an obvious sex symbol. She is interesting looking, confident and beautiful in a way that is non-threatening, which makes her appealing to men and women alike.”

Maggie, 29, replaced supermodel Kate Moss as Provocateur spokesmodel.

DOES MAGGIE’S AD CAMPAIGN make you wanna go out and buy Agent Provocateur?

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Photo: RHS/WENN

180 Comments

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WTF? She is pretty, she got hot body. But that make-up is fugly!! It ruins whole look.

Okay, I tend to think Maggie is a uniquely attractive woman, however. These photos… I’m not exactly sure what they were trying to accomplish because she is DEFINITELY not a “sex symbol”. Though she has played some provacative roles, I can’t really imagine her posing in lingerie. That said, the photos just look SO awkward to me. The last one is nice, but the turban one… ehhh. She looks SO old. The rest are just… weird.

the real question is do you think kate moss’s pictures were betteR?

Let agree to disagree…I think all thos elasdies you mentioned are exceptionl, but there comes a new generation and I bleive Maggie has the potential to be equal to those women and even better.

She has the acting chops..she is not just playing silly little LILO

In my humble opinion I think she is one of the best of her generation and of OUR TIME…Streep, Close etc are beyond my time..
Also sometimes some of the greatest women were not necessarily good, they just got first dips at the script because they are well liked or sexingup the old hollywood studio heads and got an oscar power, once they get voted into the league by the men and women they were *******

wow, she is SOOOOOO sexy! There is something positively vintage about her that makes her look like one of those period pinup girls. Though she doesn’t have the typical 20th century look and body type that we’re used to idolizing, she really looks luscious and provocative. Very good choice for the lingerie in question.

Well, I didn’t need AP to feature Maggie to not buy their polyester products! just looking at the pictures gives an idea about how low the quality is…

The only reason why they got Maggie, is to get into the american market and frankly, when one looks at the success of Victoria”s secrets, I wouldn’t be surprised that their - sorry for the choice of terminology- crap would sell even more! It sells here in the UK and frankly, polyester kinky is not sexy!

Her looks are unconventional. These are probably better pics of her.

Her looks are unconventional. These are probably better pics of her.

Oops, sorry for the double post..

this girl does nothing for me…NOTHING!!! I can’t quite look at the pictures..they sorta gross me out!

Bad actress and no airbrush covers her ugliness.

she looks like droopy dog

the truth @ 09/03/2007 at 6:23 pm

she has got a HOT body and she also is a fantastic actress her face isn’t that pretty but she isn’t ugly either.

Maggie is a lousy actress. All she does is get naked and have sex scenes onscreen. She is so ugly and she is a beeeyotch to people.
This makes me loyal more to Victoria Secrets and not buy this lingerie. Many men even women dont like her.

Is this a Halloween campaign???? Maggie looks like a tramp.
She looks sooooo old too.

sad that many blogs,polls,boards and fashion boards have no compliments for Maggie G. Disgusting choice!!!!!!

Lucky girl. In a world of Hollywood where looks are everything, she lucked out and became a star - she has nothing in the beauty department. Nothing. There are women 100 times more talented adn more beautiful. And many more beautiful walking down the street but who gets the fashion spread deal? Miss Fug herself. Why didn’t Jake do the spread? He’s super hot.

I’m all for promoting intelligent, talented and artistic minded women to push the blond/blue eyed center folds aside and take center stage! I just wish these photographs were more visually convincing. I find Maggie to be absolutely beautiful in her own way, therefore the photographer and the editor did not do their job by painting around Maggie, they simply put her in their own canvas - figuratively speaking.

Oh, she’s not that good looking :(

Why does she do this? ewww.
Sorry but I really don’t like these photos.
She’s an ok actor but rather ugly.

Among the ugliest actresses in Hollywood. I saw her naked in her films and her body is gross so these are all fake.
She does not turn me on.

Is it true she’s only 29? YUUUUUUUCK…….

I heard she is Batman’s new leading lady? Im disappointed
in Bruce Wayne.

Very Sexy! Not ****** or salacious. Its provocative and I’d buy it all if Agent Provacatuer wasn’t so ridiculously expensive. Who wants to take out a loan to buy a bra and some knickers?
But kudos to Maggie for being game for something different, she wears it all well.

These pictures are gross. She looks 60 years old.

Beautiful? @ 09/03/2007 at 8:11 pm

#97 who are you kidding? Us or yourself?

Do you work for MG? Are you part of her PR team, because seriously, this woman is ugly. And not at all sexy.

See Sarah Jessica Parker isn’t classically pretty, however, she is damn sexy and can pull of sexy any day of the week. Maggie is just ugly and doesn’t ooze an ounce of sex appeal.

They should have gone with someone else.

no it makes me wanna vomit in my mouth til i die

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