Rosie: ‘The View’ Sucks Without Me
Former talk show co-host Rosie O’Donnell slams The View for saying that ratings are up +16% versus YAG.
FYI: YAG stands for “Year At a Glance”, an annual schedule of implementation initiatives.
Here is Rosie’s blog entry, which is titled “TRUTH IN ADVERTISING, BABY”. Leave your thought in the comments — does Rosie prove her point?
You decide! Rosie says,
“While im all about creative use of ratings, I think we need to do something with the lovely people at the view insisting that the ratings are up without rosie when in fact they are not…
Here is the real data based on live plus same day viewing:
P2+ 3,576 + 7.8%
HH 2.8 rating versus 2.66 YAG + 5.3%
W 18- 49 1.47 versus 1.6 YAG - 8.8%
W 25-54 1.77 versus 1.92 YAG - 8.5%
W 18-34 1.03 versus 1.23 YAG - 19.4%
W 50+ 2.3 versus 2.13 YAG + 8.0 %
Note that the show is bought from an advertising perspective which is their only revenue stream on either the W 18-49 or 25-54 demo meaning they are LOSING revenue versus YAG. Also, the most valuable demo is the younger one 18-34 which is really hemmoraging. They are picking up older viewers 50+ which are of less value to advertisers.
Again - they should really use the ACTUAL REAL numbers in their press statements and if they don’t, then maybe we should…..
TRUTH IN ADVERTISING BABY!!!”








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59 Comments
that show is unwatchable. hens could just sit and cackle and it would be more entertaining.
who watches this crap???
Geesh there are a lot of homophobic hateful people out there! Get an education and try a little human compassion. (FYI I’m married & straight)
By the way Just Jared.com… Rosie did not write that information that you just stated that “Rosie says”. Somebody else wrote that article although I believe the “Truth In Advertising Baby” comment may have been her reply to it. :)
Rosie is soooooo annoying,she’s not funny she’s not a good actor,SHE NEEDS TO GO AWAY!!!!!!!FOREVER…PLEASE
i have never seen the show, but i think this is the most obnoxious woman on the face of the earth!!! she should retire and live in the mountains where she wont bother any other human being… aggghhh!!!
I love Whoopi the bestest!
I heard she’s leaving the view, is this true?
Rosie, shut the hell up! Who gives a crap. Your ass is off the show, get over it! I’ll watch the view now, just because she isn’t on it. You can’t make everyone think your right, Rosie, cause you aren’t.
I have watched it much more since the rosie/star debacle. If people live for drama, then they should stick to daytime soaps, the view has always been a discussion/debate forum and it just doesn’t work when you have big-mouths trying to hog the spotlight.
Rosie didn’t write that. She posted what someone else wrote on her blog. She admitted she didn’t understand the details. I think The View will lose it’s advertising and go off the air very soon.
I dom’t need any ratings to tell me that ‘The View’ sucks without
Rosie bacause it does. She bwas so funny and exciting and she spoke the truth and that is the bottom line. People were offended by her being brave and tell it like it was. She did not walk around egg shells so she could spare people for pointing out
what was facts.
Elisabeth Hasseltwit on the other hand was very consistent about
insisting what she said was facts and that people should accept it and that was it. Seems like Laura Bush did not commit to Barbara’s invitation to be on the show. I bet she is spooked by
Eh obsession with her husband. First Lady Laura Bush should be
very careful of Elisabat because I fear ‘Fatal Attraction’
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