Ashton Kutcher: I Have a “Game Show in My Head”

Ashton Kutcher is extending his brand of reality TV to CBS.

His production company, Katalyst, will be producing Game Show in My Head, which will have contestants fitted with an earpiece and then sent out into the real world. They will receive instructions via the earpiece, telling them to do unusual or shocking things in public. If contestants complete their tasks, they win money. If the contestants wimp out, their winnings are lost. Here’s the show’s latest casting call:

“Wanted: Everyday people who are ready for a little fun in extraordinary situations.

“Do you consider yourself a daredevil, a risk taker, a great salesman? Can you talk an Eskimo into buying a block of ice? Sell a ketchup popsicle to a man in white gloves? Then you’re ready to star in the new CBS prime time TV pilot.”

Ashton, 29, executive produced Punk’d, the MTV reality show that uses hidden cameras to play pranks on celebrities (the show is going into syndication this fall). He also helped created The CW’s “ultimate social experiment” Beauty and the Geek.

NOTE: Apologies, Ashton was never attached to the CBS reailty TV series America’s Top Dog. Thanks, Michael!

WILL YOU WATCH Game Show in My Head when it debuts later this year?