Abbey Dawn: Avril Lavigne’s New Clothing Line

Rocker chick Avril Lavigne is teaming up with retailer Kohl’s to launch her own clothing line in July, reports USA Today

The juniors’ collection, named Abbey Dawn after Avril’s childhood nickname, will be “a lot of hot pinks and blacks and stars and purple and zebra. Basically, everything I wear. I have a very particular style. I want it to be available to a lot of girls, and I want it to be affordable. I walked through (a Los Angeles) Kohl’s the other day and said, ‘Oh, when my line is here it’s totally going to stand out.”

Proving she’s more than just a performer, Avril added, “I actually am the designer. What’s really important to me is that everything fits well and is well-made, so I try everything on and approve it all. I’m making sure that I think people in their 20s are going to wear it because it’s going to be a sexy fit, not just, ‘Oh, T-shirts and hoodies.’ The hoodies are slimming. It’s not a thick, bulky material.”

Pieces from Abbey Dawn will range from $24 to $48.

And fashion isn’t the only new venture Avril, 23, is pursuing. Says Lavigne, “I want to — it’s just going to sound crazy, but I’m going to make it happen — I want a film career,”

147 Comments

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Avril is sooo cool! ive listened to her music since i was 7 years old. and now she has a clothing line!! i like Avril soo much evey time i mention her to my mom its like shes gonna flip out!!

Rock on Avril!!!!!!!!!
you are the best you can do every thing!!!

Rock on Avril!!!!!!!!!
you are the best you can do every thing!!!
:):):):):):):):):)

This is great!! <3<3

I just got my front row tickets to see her in concert, so maybe I’ll add abit of her style to my vintage wardrobe this summer!

Also, are all you people f***tarded?

Avril is nothing close to a pot-smoking werido, and as far a celebs go she is doing mighty fine. At least she isn’t like the Spears sister. xD

avril roxx i’m going to buy all her new clothes!

your new clothing line is awsome and i’m going to use my birthday money to buy your new cloth so i can look just like you.i really wanted to go to your concert but i couldn’t but my friend breanna did she said it was awsome my friends are really big fans and boy so am i.are you friends with jesse Mcarnty and 50 cent and beonce and riahhna and hilary duff and paris hilton and venessa hudgesom and cordin bleu and last but not leest ashley didale.

your bigest fan abby oh what’s your favorite color? because mines blue!!!!!

WOW .!!! i can’t wait to buy some of your stuff .! some .!!! allllllll your stuff , i really really love your styel its amazing not like the other hollywood stars -__- .!!!

Keep on rockin AV .<3<3

Hi!

Just in case you or your readers are interested, I have an Avril Lavigne blog and recently wrote a post that shows the origin (or source) of “Abbey Dawn”, the nickname her dad gave her as a kid.

http://avrillavigne.bloggergirl.com/2008/04/origin-of-abbey-dawn.html

:-)

del.icio.us @ 04/14/2008 at 8:12 pm

wow… you people can’t respect anyone can you ?
Avril has made an immage for herself
and some people like it and some people don’t
and if your one of the people that dont
leave you pointless/jelouse/self-conserned/hate’n/up-tight/selfish/stupid/danm right obsered/loserrrrr/patetic/lameeeee/no-good/retarded/gay comments to yourself ! =D

urggg
like if you dont like her then why go on this site
when you know that its about her line ?
8-)
wow, it’s just strange to me thats all 8-)

anywyas, i like avril and y’know what
if she wants to try acting then so be it
and if she wants to come out with an afordable, comportable, unique,
rock, line of clothing
then frikking let her do what she wants already !

And to who ever said that her “girlfriend” song ruined her well actually No it didn’t it was one of the biggest hits of the year
like honestly think about what your going to say before you say it
and yeahhh
this is all coming from a 14 year old who DOESN’T smoke pot and talk about death ?
so w.e ?
lame much ?
and…
her clothing does look good on her.
and it can on you too.
if you let it
other wise
just..go away ( =

Avril go and do what makes you happy ( =
if that involves this line and music and maybe acting then
i say go for it !!!
dreams come true, if you make them happen ! =D

You will still have fans, and you can still be happy
and clearly I am one of your fans ! ^^^^
a pritty danm good one too, if i say so myself !

Increese the Peace ! <3

frommm- Kaitlyn !

I think the website is awsome. i was just at her concert in winchester yesturday and she was wearing an emo outfit. i wonder if she made it

valerina'96 @ 04/15/2008 at 5:23 am

avril 6 majoooooooooooooooooooooooooooooooooo
ti amooooooooo ( d bn naturaralmente)….

AVRIL ROX @ 04/25/2008 at 8:56 am

**** all you haters

luvin the idea of avrils clothin line, i still luv her no matter how much ppl think she has changed! she rulez i dont mind that ppl wanna copy avril alittle, I mean she wouldnt come out with a clothin range if she wasnt happy with ppl copyin her would she? i luv avril. i’m gonna see her live in may at men

Laura MOrales @ 04/25/2008 at 7:50 pm

I can’t wait!!! your new clothing line is gonna be my whole wardrobe!!!!

OKay! before I say anything thing else. I’m not trying to defend Avril. BUT GODDAMMIT!
All you haters piss me off so much, because you say this rude stuff, when you hate her, so then why the h.ell do you waste your time searching and taking the time to write pathetic/newbie comments.
In my perspective, your all pathetic, jealous wannabe’s who really have no life and need to get over themselves.

And I’m happy shes getting a clothing line. Hooray!.

-Pish posh <wannabe;s

ts1xlofOoskA @ 05/02/2008 at 4:38 pm

i really love her styl…she is my idol!____i want to be just like her!!

☺Rocker•chick☺ @ 05/10/2008 at 1:22 am

She HATES the Stupid Joenas Brothers. She is to cool for them………….
Right?♦

☺Rocker•chick☺ @ 05/10/2008 at 1:23 am

Avril i totally want to look like you u totally ROCK!!!!!!!!!!!!!!!!!!!!!☺☻♥

hmm and by stand out from everything else and be all original she means the top 10 things you can find (and have been able to find for the past 5 years or something) by typing in emo or retro into ebay, urban dictionary, wiki etc or typing emo into google along with the word clothing.
LOL.
It doesn’t stand out. It is not unique, that fashion is all over the place. The only thing is that it’s spaced out around the shops. All she is going to do is get rid of most of the regular colors (light yellow for example) and go with pink,black,bright red and bold purple etc.
She is going to bring all of it together and pack it all in completely over the top like she did when she first came out with her faux punk. 40million bracelets up her arm, 3 wristbands, and spike bracelets, all on one arm. LOL (putting 50 on instead of 1 or 2 does not make you ‘different’ it makes you stupid and like you’re trying far too hard - story of your life Avril)
She stole her style from somewhere else, so what makes her think she’s original? She has already bastardised and cheapened wearing ties and now she’s going to do it with zebra print etc which is actually still cool and not very mainstream. It’s supposed to be that way. The sheep are supposed to continue wearing their pastel colors, and they are happy too (and happy to). So why change it by looking for what is cool and slightly, slightly edgy and different and giving it to the masses to blindly take up?
If people want to wear that kind of clothing it is simple to find! If they wanted to be wearing it they would already be wearing it.
Figures that this poser would go and try to market uniqueness by selling mass produced cheap clothing to 12 year olds who will just buy it because they love her pop music.

oh and another thing…..
Not surprisingly she blurts out from the get go, that for her ‘acting career’ (that she bought, just like her ‘modelling career’) she wants to do the darkest meanest grittiest indie , you know?!! like I am sooooo cool and edgy and like totally not mainstream. Indie is cool and I want to be cool. Thus if I do indie, I am edgy and cool.
hehhe omg I figured it out! WOW look I am good at math. I rock.
Doesn’t matter that I already did a Hollywood film with Claire Danes and Richard Gere, I can still be a non-mainstream actress who shuns Hollywood. Because the film flopped and nobody actually saw it hahahha! I rule.
Oh but I’m sure in a few years I won’t need to pretend to be into indie films, anymore. I can say i’ve ‘grown up’ and am ‘just changing my style’ not selling out or anything. Cos h*ll yeah i’m the motherf***ing princess (whatever that actually means, the songwriters told me to say it because it makes me sound cool. The perfect blend of sweetness and bad-ass)

oh and another thing…..
Not surprisingly she blurts out from the get go, that for her ‘acting career’ (that she bought, just like her ‘modelling career’) she wants to do the darkest meanest grittiest indie , you know?!! like I am sooooo cool and edgy and like totally not mainstream. Indie is cool and I want to be cool. Thus if I do indie, I am edgy and cool.
hehhe omg I figured it out! WOW look I am good at math. I rock.
Doesn’t matter that I already did a Hollywood film with Claire Danes and Richard Gere, I can still be a non-mainstream actress who shuns Hollywood. Because the film flopped and nobody actually saw it hahahha! I rule.
Oh but I’m sure in a few years I won’t need to pretend to be into indie films, anymore. I can say i’ve ‘grown up’ and am ‘just changing my style’ not selling out or anything. Cos h*ll yeah i’m the motherf***ing princess (whatever that actually means, the songwriters told me to say it because it makes me sound cool. The perfect blend of sweetness and bad-ass)

susan Crook @ 05/23/2008 at 5:37 pm

avril lavigne is so ******* hot. i want to freaking kiss her

bryanluvr @ 05/27/2008 at 7:17 pm

u guys are all haters to avril. you should NOT be dissing her while you sit alone at your house on ur fat @$$e$ eating ice cream and watching Tyra all day. and I will be looking forward to it. =p

avrilisprofkheads @ 05/28/2008 at 6:49 am

get over urselves ill still buy her clothes she is still the same person just got older so she is more wiser and wants different things god

avril rocks! @ 06/04/2008 at 7:42 pm

i cant wait to buy all of her stuff! i have been a huge fan of hers sense day 1!!!!! ROCK ON AV!!!

avril u rock im ur biggesy fan dont wrry about them haters i think ur doing good for ur self love ur hair keep rocking for me

I love Avril ,went to her Best Damn Thing Tour!!Yopu were awesome and I can’t wait for your new clothing line !!

xoxox!

ich bin deutsch höhöhöhö

♥is life @ 06/27/2008 at 11:13 am

OMFG WTH PULEESSEEE HIPOCRITE MUCH!!!! wat happended to the old rocker avril…o that’s right she’s now all preppy and pretty gggrrrrrrrr

Confusedd-.- @ 06/28/2008 at 2:48 pm

Wow, Its so cool to see all of these haters ^_^. If you dont like her, then why did you even come to this page to read about her. THINK. And you havent seen her clothes, so dont call it ‘Hot Topic’ or whatever. God, people these days. I think… its something called.. Jealousy? And dont worry about replying back to me, whoever doesn’t like what i say. Because I HAVE A LIFE; no need to come back and explain what i’ve already said. Wouldn’t be surprised if one of the haters buys something from her line because it actually looks GOOD.

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